True or False? Test Your Email Marketing Knowledge

Have you been taught to avoid spam words? Probably. Do you only send emails on a specific day and at a particular time, as industry lore suggests? Likely. While these email marketing "best practices" may have been useful once, I question whether they are still valid today.

Read more...

3 Common Misconceptions About Online Video Marketing

Unlike corporate giants with multi-million dollar marketing budgets, SMBs don’t have the luxury of trying out each and every advertising trend that dazzles the industry.

Read more...

16 Facts About Video Marketing That Will Keep You Up At Night

Of all the things I have to worry about on a daily basis, video marketing has really grabbed my attention, and I hope it’s starting to grab yours.

Read more...

Five Tips for Creating Videos That Build Brand and Drive Sales

Storytelling through video has become part of the required content marketing toolkit for brands looking to create awareness in their market.

Read more...

Video Marketing for B2B: How to Quantify Your Investment

Ask any marketer what they think about video. They’ll probably jump and say, “awesome.” Video marketing has the potential to amplify conversion rates. Just ask the team at Demo Duck who boosted conversions to a CrazyEgg landing page by 64%.

Read more...