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Read about web video marketing strategies, statistics, industry trends, business tips, hosting, analytics and software tools. News categories include video content marketing, video production, YouTube marketing, Video SEO, advertising, communications, online platforms, mobile video, social media and video email marketing. Search through over 10,000 articles in the WVMC Archive.

YouTube Rolls Out New Ad Options

YouTube Rolls Out New Ad Options

Thursday, October 25 2018 | Forbes
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Video content has become an increasingly important advertising medium for companies of all sizes. It’s no longer a question of whether you should be using video, it’s how you should plan to incorporate it... Read the full article »
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Why eCommerce Brands Need to Embrace Video Content

Why eCommerce Brands Need to Embrace Video Content

Thursday, October 25 2018 | ESeller Cafe
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In this digital age, eCommerce brands are looking for more and more ways to make themselves stand out from the crowd. Content marketing has taken on a life of its own, and everyone wants to be the best. There are a few ways you can really make your brand stand out, and one of these ways is video content... Read the full article »
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5 Incredibly Simple Strategies to Help You Win with Video Marketing

5 Incredibly Simple Strategies to Help You Win with Video Marketing

Wednesday, October 24 2018 | Entrepreneur
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The content marketing scene is consistently changing. And it’s obvious video marketing is here to stay. In fact, a Maryville University infographic identified video production as one of the most important modern marketing skills for business innovators to master... Read the full article »
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2018 State of Social Video [Infographic]

2018 State of Social Video [Infographic]

Wednesday, October 24 2018 | Social Media Today
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Every year, Animoto surveys 1000 consumers and 500 marketers to gain insight into how video is influencing purchase behavior and how marketers are keeping up with the ever-changing and increasingly video-first landscape... Read the full article »
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Building Authenticity and Transparency with Video Communications

Building Authenticity and Transparency with Video Communications

Tuesday, October 23 2018 | Flimp Communications
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Video communication can help your organization or hinder it. It’s up to you to manage your video systems and content to ensure your employees are getting all the information they need to succeed and thrive at your company. Now, with new ways of building transparency and authenticity using video communications, keeping everyone on the same page is easier than ever... Read the full article »
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Who to Have on Your Video Production Dream Team

Who to Have on Your Video Production Dream Team

Monday, October 22 2018 | Business 2 Community
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Have a video marketing strategy ready to launch? It’s time to build a bench of skilled talent to start creating your content. Whether you have a few video experts in-house and need extra talent to supplement or you’re looking for video experts to help with the entire process, freelance talent might be a good option because you can find the skills needed for each step of the process... Read the full article »
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How to Connect with Your Dream Clients through Social Media Video Ads [Infographic]

How to Connect with Your Dream Clients through Social Media Video Ads [Infographic]

Saturday, October 20 2018 | Digital Information World
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Did you know video marketing is the most popular way of advertising that can bring you loads of customers? This is because mobile video viewership has been increased amazingly in 2018. Although it takes a lot of time, budget and resources to produce a video ad as compared to static image ads, leveraging this form of content marketing can engage more people with your business. It can be a disaster if not played strategically... Read the full article »
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A Guide to Using Video in Your Sales Prospecting

A Guide to Using Video in Your Sales Prospecting

Thursday, October 18 2018 | Marketing Profs
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Video prospecting is a great way to personalize your communications with prospects because it provides authenticity and people haven't become immune to it yet. To create a good video message, follow a clear structure and choose an appropriate video tool. If you don't want to be captured in the video, you can choose screen-capture or animation... Read the full article »
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Best Practices to Ensure Your Video Starts and Plays Well on Mobile

Best Practices to Ensure Your Video Starts and Plays Well on Mobile

Thursday, October 18 2018 | Clickz
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Video has become an important tool in marketers’ tool boxes. Video storytelling is a useful and increasingly popular way to engage customers. But if your video doesn’t work properly or worse, cripples your website or app performance, it will become a major frustration to customers, marketers and techies alike... Read the full article »
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5 Alternatives to YouTube for Online Video

5 Alternatives to YouTube for Online Video

Wednesday, October 17 2018 | Wersm
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YouTube is probably your go-to resource for online video. It is for most of us. But there are some great alternatives out there. Some platforms may be specialized into verticals, like gaming for example, and others may be as generic and rich in content as YouTube... Read the full article »
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