Video Content Marketing: How "Weird Al" Yankovic Won By Spreading The Wealth

Tuesday, 22 July 2014 | Associations Now - Ernie Smith

Last week, pop parodist “Weird Al” Yankovic took over the internet with a series of clever music videos. Behind those web videos, however, was the kind of online video content marketing strategy we’re all trying to create for ourselves and our brands.

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Get Serious About Online Video at the ReelSummit

Thursday, 17 July 2014 | ReelSEO - Greg Jarboe

The 2014 Reel Video Summit, which will be held July 24-25 at the Hotel Nikko in San Francisco, is where marketers, storytellers, and retailers gather to get serious about online video. That’s why The Web Video Marketing Council is a Media Partner of the ReelSummit. And that’s also why we are offering you a 35% discount if you use this link to register for this must-attend event.

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Facebook Tries Being A TV Channel With New Mobile Video Player

Tuesday, 07 July 2014 | TechCrunch - Josh Constine

Good news for mobile video marketers! If you watch one of a friend's videos, Facebook will now encourage you to watch more mobile video content with a carousel of suggested videos that appears after you view one in the mobile News Feed.

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Jerry Seinfeld Pens Another Batch of Web Video Ads for Acura

Tuesday, 01 July 2014 | Ad Age - Ken Wheaton

Jerry Seinfeld and Acura are once again teaming up to bring us another season of his web video series "Comedians in Cars Getting Coffee." As you might expect, the partnership has produced a uniquely entertaining web video advertising experience that has proven to be a highly effective video marketing maneuver for Acura.

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2014 Online Video Production Survey and Trends Report

Download the May 2014 Online Video Production Industry Trends Report based on an extensive survey of web video production professionals. The Report includes survey data on video production practices, file types, quantities, budgets, equipment, editing software, video seo, video hosting platforms and encoding.

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Using Social Video Platforms to Educate Your B2B Audience

Wednesday, 25 June 2014 | Business2Community - Liz Loudy

The biggest challenge of B2B marketing often lies in communicating the value of complex and highly specialized products and services in a way that is easily digestible for your time-strapped corporate audience.

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