Here are two staggering facts: 1.5 billion people—or a fifth of the world’s entire population—now visit YouTube each month to watch videos and more than 20 billion videos are viewed every single day on Facebook and Snapchat alone. These are astonishing figures, but they shouldn’t come as a surprise. After all, in today’s increasingly connected world, there’s an abundance of information out there and a variety of channels by which to receive it. Video—quick, dynamic and entertaining—is emerging as the natural choice over formats, like text or still images...
Mastering the Art of Video in B2B: It's All in the Psychology
- Written by Mar Tech Advisor