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We Need Your Help With Our 2015 Survey!
How are you using online video for your marketing and communications initiatives? We're conducting a survey to find out! The Web Video Marketing Council and ReelSEO are teaming up again to conduct this fourth-annual survey. Tell us about how you and your organization use and track online video for marketing, as well as the challenges and impact you've experienced. Participants will receive an advance copy of the report prior to publication. Last year's survey was extremely helpful and insightful. Please help us make this one even better! Click here to take this short, 25-question survey: https://www.surveymonkey.com/r/N6TY9TG We encourage you to... Read the article >>
Will the Internet of Things Change Video Communications?
There is much talk about the Internet of Things (IOT) and the changing landscape of Web-RTC communication. Both fields are moving at a rapid rate and there are opportunities for both sectors to work together to create a whole new way of presenting video communication. This brief article goes into some of those details. Read the article >>
Employees Respond Well to Video Communication
A recent report released by Flimp Media highlights 94% postive response results for employee benefit email campaigns. According to one employer, "Thanks to Flimp, communicating with our employees is a seamless process. It is an engaging alternative to traditional media. We look forward to continuing to work with them for our communication needs." Find out more about employee email postcards and how they can benefit your company's communication practices. Read the article >>
What Are the Real Video Marketing Metrics?
You might think that the number of times a video is watched is the ultimate video marketing metric, but there is some debate happening over what exactly should be measured for success. Marketing Land speaks to several big brands to find out what they consider to be the mark of success for their own video marketing campaigns. Read the article >>
Preparing for a Testimonial or Live Video Production Shoot
Video production shoots can be daunting, whether they’re for customer testimonial videos, live executive videos or on-site training video productions. Even if you’ve done them a million times, something new and unexpected always seems to come up. Read the article >>