|The 7 dirty words of online marketing|
|From: iMedia - Josh Rose | Sunday, 24 October 2010 19:00|
Marketers need to understand that the language used to describe video analytics and other online data should be relevant and quantifiable.
The evolving marketing vocabulary
The way we do marketing is changing fast, but is the language we use keeping up? It might seem like an afterthought, but language can be one of the best indicators of our understanding of a subject.
Read the full story here