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Video Content Marketing, Advertising and Production News - February 12, 2016

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What You Need to Know About Business Video Analytics

  • | OnlineVideo.net - Troy Dreier
Marketers need to understand video analytics in order to effective measure a web video marketing campaign to prove how the video content provided value during the sales communications cycle. There are two reasons to measure the performance of your business's videos: One, to justify your efforts so you can expand your company's use of video, and two, to reach your customers more effectively.

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