Video Marketing and Communications Campaigns
News and articles about online video marketing and communications campaigns.
|
|
From: ReelSEO - Chris Atkinson |
Wednesday, 09 January 2013 00:00
|
|
Ninety percent of travelers watch online videos, with 72 percent of business travelers and 45 percent of leisure travelers booking a trip after viewing travel videos. Orbitz and the I LOVE NEW YORK tourism program have launched a video campaign that consists of seven videos promoting the Adirondacks and Catskills as vacation destinations.
|
|
Read more...
|
|
From: ReelSEO - Mark R Robertson |
Tuesday, 08 January 2013 00:00
|
|
Berlee College of Music's online music school, Berlee Music, has used organic video content to build video campaigns that have helped to register students into the online program. Additionally, Berlee makes sure to create solid metadata to help with video SEO.
|
|
Read more...
|
|
From: The Globe and Mail - Zosia Bielski |
Tuesday, 01 January 2013 00:00
|
|
Fiat's "The Motherhood" video campaign promoting the 500L vehicle has generated millions of views along with some controversy since its mid-December 2012 launch. Targeting parents, the video is a humorous take on cars that can serve as an alternative to mini-vans and SUVs.
|
|
Read more...
|
|
From: Ragan.com - Russell Working |
Friday, 28 December 2012 10:31
|
|
Video sharing sites play a significant role in video campaigns. Brands ranging from Harley-Davidson to Intel leverage sites such as YouTube as a way to distribute content. Along with providing an easy way to reach viewers, video sharing sites can also help to increase SEO and search results.
|
|
Read more...
|
|
From: Digiday - Erika Schnitzer |
Friday, 14 December 2012 00:00
|
|
Digiday’s 2012 Video Awards named the Dollar Shave Club the best consumer video campaign of the year. CraveOnline/Evolve Media and Universal McCann garnered recognition for the Sony Pictures Entertainment for Resident Evil Retribution Theatrical Release
|
|
Read more...
|
|
|
From: Online Media Daily - Laurie Sullivan |
Wednesday, 12 December 2012 17:23
|
|
As a way to connect with visitors through social media, the United States Marine Corps (USMC) has launched a YouTube brand channel that lets viewers watch videos about the Corps. Visitors can create a personalized experience.
|
|
Read more...
|
|
From: ClickZ - Lisa Lacy |
Friday, 30 November 2012 00:00
|
|
Nook Media, a joint venture between Barnes & Noble and Microsoft, has launched the "Dear Santa" video campaign targeting scrabookers and Pinterest users. The campaign, designed to promote the Nook Catalog and Nook Scrapbook features on the Nook HD and HD+ devices, will feature two spots running online and on a TV flight.
|
|
Read more...
|
|
From: Marketing Daily - Tanya Irwin |
Monday, 26 November 2012 00:00
|
|
The Beneful pet food line has created a video campaign that aims to remind pet owners how play is beneficial for pets. "Random Acts of Play," consisting of three videos created by Leo Burnett/Arc Worldwide, is a multi-channel video campaign that includes a social media presence.
|
|
Read more...
|
|
From: Marketing Daily - Karl Greenberg |
Wednesday, 07 November 2012 00:00
|
|
Advertising agency digital chiefs identified the best short- and long-form video campaigns of 2012 at the Ad:Tech NY conference. The videos selected represented the examples of content that pushes the industry forward and helps viewers engage with digital elements.
|
|
Read more...
|
|
|
|
|
<< Start < Prev 1 2 3 4 5 6 7 8 9 10 Next > End >>
|
|
Page 6 of 61 |
WVMC Weekly Update
