Video Marketing, Production, Advertising and Communications News - May 25, 2016

rss facebook twitter linkedin linkedin mail

Online Video Marketing Trends Reports, Research and Statistics

  1. Latest

This Week's Most Popular Online Video Marketing News Articles

Read about web video marketing strategies, statistics, industry trends, business tips, hosting, analytics and software tools. News categories include video content marketing, video production, YouTube marketing, Video SEO, advertising, communications, online platforms, mobile video, social media and video email marketing. Search through over 10,000 articles in the WVMC Archive.

  • Employee Video Communications Program for Benefits Enrollment and Workforce Communications

    Employee Video Communications Program for Benefits Enrollment and Workforce Communications

    | Wednesday, 11 May 2016 | Flimp Communications |
    facebook
    twitter
    linkedin

    [sponsored] Flimp Communications, a leading developer of human resource videos and internal communication tools, announces a new employee video communications program for corporate HR departments. Flimp clients include Airbnb, Akamai, Aon Hewitt, Columbia University, Cognizant, HASBRO, Informatica, Partners Healthcare, Wells Fargo, Willis Towers Watson and others. The turnkey solution for HR communications combines fast, easy production and low-cost ownership of customized animated videos together with self-tracking video email postcard and multimedia microsite campaigns that significantly improve digital employee engagement and response rates of over 70 percent. The program starts with... Read the full article »
    View related Video Communications articles

  • 4 Inexpensive Ways to Add Video to Your Marketing Toolbox

    4 Inexpensive Ways to Add Video to Your Marketing Toolbox

    | Wednesday, 04 May 2016 | business.com |
    facebook
    twitter
    linkedin

    Online video content marketing is an awesome tool that can help you at every stage of the sales cycle. For example, you can create fun, marketing videos on social that attracts people to your brand, explainer videos to convert prospects into customers, and educational videos to help customers use your product. Video production has many uses, but with that comes cost. Creating a video can be expensive, especially when you don’t have a huge budget. So this week, I’m going to show you four inexpensive ways to add video to your marketing toolbox... Read the full article »
    View related Web Video Production articles

  • Instagram Rolls Out Multi-Video Marketing Tool

    Instagram Rolls Out Multi-Video Marketing Tool

    | Friday, 06 May 2016 | Ragan’s PR Daily |
    facebook
    twitter
    linkedin

    Bloggers and online video marketers are reveling in Instagram’s latest video advertising tool: The option to showcase multiple videos in a single post. Brands such as Airbnb, Macy’s and Taco Bell are taking advantage of web video advertising carousels, which can feature a mix of video and still images. Users have to swipe from one piece of content to the next. Advertisers can feature up to five videos at 60 seconds each. The rollout presents a challenge for content creators: How can you capture users’ attention, entice them to swipe left and keep them... Read the full article »
    View related Online Video Advertising articles

  • Targeting, Length Among Key Factors for Successful In-App Video Advertising

    Targeting, Length Among Key Factors for Successful In-App Video Advertising

    | Monday, 09 May 2016 | FierceDeveloper |
    facebook
    twitter
    linkedin

    Ready to deploy web video advertising in your mobile app? Doing so may help increase app revenues, especially if you implement video ads that generate interest from your target audience. Digital marketing research firm eMarketer recently pointed out mobile video ad spending is growing faster than any other digital advertising format. As such, mobile developers who deploy engaging video ads could capitalize on a significant revenue opportunity. For video ads the ideal video length varies based on... Read the full article »
    View related Online Video Advertising articles

  • Use Video Marketing and Social Media to Market Yourself With No Money

    Use Video Marketing and Social Media to Market Yourself With No Money

    | Monday, 09 May 2016 | Entrepreneur.com |
    facebook
    twitter
    linkedin

    Salma Jafri's business philosophy is that people should work smarter, not harder. And you can apply that ethic when you want to market your business on a zero-dollar budget with very little time on your hands. In this video, the content-marketing expert outlines an 8-step process to get you started with marketing your business using video content and social media. This quick overview video gives a blueprint to making marketing videos, using native content, uploading marketing videos to social networks and using these videos to skyrocket your business... Read the full article »
    View related Social Video Marketing articles

  • 5 Digital Marketing Factors That Compel Online Audiences to Buy [Video Marketing #3]

    5 Digital Marketing Factors That Compel Online Audiences to Buy [Video Marketing #3]

    | Monday, 09 May 2016 | Business 2 Community |
    facebook
    twitter
    linkedin

    Posting a B2B video with enticing narration can do a lot for your business. While video content plays a significant role, you should pay attention to the medium through which you deliver your content. Video marketing is considered one of the most powerful ways to deliver useful content. You can also include psychological factors like emotions that touch your audience and motivate them to take action that is beneficial for your business. Including... Read the full article »
    View related B2B Video Marketing articles

  • GoPro Release Two Web Video Production Mobile Editing Apps

    GoPro Release Two Web Video Production Mobile Editing Apps

    | Wednesday, 04 May 2016 | Stashed |
    facebook
    twitter
    linkedin

    GoPro finally equipped consumers to carry out the full spectrum of web video production on the go. GoPro officially launched a pair of new mobile video editing apps that should greatly enhance the filmmaking experience for owners of the popular action cameras. GoPro users can now to edit videos cleanly and quickly without the need for a laptop or stationary editing bay and do it with relative easy even when using their web video production tool on mobile devices to create ... Read the full article »
    View related Web Video Production articles

  • 3 Must Do Steps to Using Viral Videos in Content Marketing

    3 Must Do Steps to Using Viral Videos in Content Marketing

    | Wednesday, 11 May 2016 | Your Story |
    facebook
    twitter
    linkedin

    Here are some of my learnings on video marketing in 3-steps for successful video marketing campaigns. I recently started learning video marketing and it’s not a secret anymore that the impact of marketing through videos is phenomenal. Video making can be as simple as recording videos on your mobile phone, the cost of which is absolutely zero if you have a good concept and your team can act or you can create B2B videos or explainer videos by simply... Read the full article »
    View related Content Marketing articles

  • Marketing Your Small Business with Video Marketing is Easier Than Ever

    Marketing Your Small Business with Video Marketing is Easier Than Ever

    | Tuesday, 10 May 2016 | USA Today |
    facebook
    twitter
    linkedin

    Did you watch a marketing video online today, maybe a B2B video? If you are like most of us, you did. Video is hot, and as a small business marketeer, it is your job to put your business where the eyeballs are; if they are watching video, then that is where you need to be too. Creating a clever explainer video about your product and posting it on your homepage, or sharing it via your social, is sure to get you traffic and you can do this on a budget by... Read the full article »
    View related B2B Video Marketing articles

  • The Beginner’s Guide to Producing Video Content

    The Beginner’s Guide to Producing Video Content

    | Saturday, 07 May 2016 | Tech.Co |
    facebook
    twitter
    linkedin

    It’s longer news that video content marketing gets you customers. At least 64 percent of consumers admitted that they are likely to purchase a product after watching an explainer video about it. Users tend to spend more time on a website when there’s video content available, and YouTube has been reporting steady growth in video consumption year after year. Feel like jumping on the bandwagon, but don’t know where to start? Here’s a simple 5-step blueprint to help you to produce great web video production content... Read the full article »
    View related Web Video Production articles

  • 4 Reasons Why a Video SEO Strategy Drives Buyers to Your Site

    4 Reasons Why a Video SEO Strategy Drives Buyers to Your Site

    | Friday, 06 May 2016 | Dealer Marketing |
    facebook
    twitter
    linkedin

    In 2019, video will make up 80% of all consumer Internet traffic, according to Cisco. If your business doesn’t have a video marketing strategy, you’ll be missing out on a lot of potential traffic, and your website’s search engine rankings may suffer. An effective video marketing strategy requires a comprehensive, four-step approach: 1. Produce videos; 2. Distribute videos; 3. Ad automated; and Optimize online videos with video SEO marketing by taking the easy steps... Read the full article »
    View related Video SEO Marketing articles

  • Social Quarterly Report Q2: 5 Video Marketing Trends to Watch In 2016

    Social Quarterly Report Q2: 5 Video Marketing Trends to Watch In 2016

    | Monday, 09 May 2016 | Econsultancy |
    facebook
    twitter
    linkedin

    Predicted to be one of the key content marketing trends of 2016, it is clear that video marketing is here to stay. In fact, with Cisco predicting that 80% of all internet traffic will stem from video by 2019, it looks set to take over. From YouTube collaborations to sponsored Snapchats, there are many opportunities for brands to utilise this innovative medium. Taken from our most recent Social Quarterly 2016, here are some of the biggest visual and video trends for this year... Read the full article »
    View related Video Marketing Strategy articles

next
prev

Revealed: Which Video Platforms Get Results in Universal SERPs

  • Written by aimClear Blog - Manny Rivas
Understanding how video platforms are sourced by Google and Bing to populate organic universal SERPs. You may think that YouTube is the only game in town, but it is not. Google, and to a greater extent Bing, source hundreds of channels to populate organic universal SERPs. This post shares data from our study to reveal the extent that platforms (YouTube, MetaCafe, DailyMotion, etc…) comprise unversal SERPs. The second installment will be offered as a white paper download next month. It's a blockbuster featuring a correlation study of query intent, tagging, and how the combination effects a video's chances in Google and Bing SERPs. We'll announce the white paper's release in a SearchEngineLand article in early April.


Read the full story here
Bingo sites http://gbetting.co.uk/bingo with sign up bonuses