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Articles on Mobile Video Marketing and HTML 5 Video Trends

Learn about the latest trends, technologies and best practices when it comes to marketing with mobile video and HTML 5 video, including mobile video advertising, trends in mobile video consumption and production, tips for video encoding for mobile viewers and devices, new mobile video platforms, the impacts of HTML5 video, and articles on driving marketing success with mobile video.

3 new ad units you can't ignore

| | iMedia Connection - Nickhil Jakatdar
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Mobile video ads are poised to be the fastest growing of all mobile ad platforms, but to be effective these ads need to be designed to not eat up a consumer's data plan. Read the full article »

The Future of Mobile Video Has Arrived

| | Business Video - Susan J. Campbell
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Recent has found that viewers are three times more apt to make purchases via mobile versus a computer and that they spend 30 percent more time viewing mobile video content compared to online video content. Read the full article »

Ooyala: Mobile pushing video growth

| | BizReport - Kristina Knight
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Facebook is the most popular way to share video in a viral capacity, while 20 percent of mobile video viewers watched a video to completion according to Ooyala's first VideoMind Video Index. Read the full article »