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2014 Video Production Survey Report 2014 Video Marketing Survey Report

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2014 Online Video Production Survey and Trends Report

This in-depth industry trends report on online video production practices is based on a 24 question survey taken by 318 video production professionals.

Survey Topics Covered:

  • Video Applications, Quantities, and Budgets
  • Video Formats, Equipment and Editing Software
  • Video Content Deployment and Optimization
  • Video Production Challenges and Success
Video Curation Model Scores With New ClinicalAdvisor Site Powered By Magnify.net
Thursday, 15 March 2012 | VideoNuze - Will Richmond   
With the world awash in video, opportunities continue to emerge for publications to intelligently curate the best from around the web in order to add value to their audiences. The latest example is The Clinical Advisor, a 125,000-subscriber publication targeted to nurse practitioners and physician assistants, owned by the British giant, Haymarket Media.

At its site ClinicalAdvisor.com, a new video section, curated with Magnify.net's tools, presents both its own videos, as well as specialized videos from YouTube and elsewhere. Videos are grouped by category such as Dermatology, Geriatrics, Men's Health, etc. Within each category are news videos, expert interviews and recently posted videos. In addition, there's also a pitch to users to submit their own videos for inclusion in an "Editor's Picks" area.

Cy Caine, Haymarket's VP, Digital Product Development noted that video is fast becoming an important part of their content mix. Steve Rosenbaum, Magnify.net's CEO and founder, said that the medical vertical has been a target for the company for some time. Because high-quality health-related information is so critical, Steve believes the curation model works particularly well, as it gives ClinicalAdvisor's editorial professionals the tools to present the best, most-targeted video available from around the web. It also demonstrates the quality of video online now has risen to the point where B2B-type publications like ClinicalAdvisor are able to make use of it.

Read the full story here