Your Global Video Marketing, Production, Advertising and Communications Weekly News -

Video Communications Articles, Trends, Tools, Strategies & Best Practices

Scan the latest news, articles, and industry trends related to online video communications including best practices, software tools, online video training, corporate communications and employee engagement videos. Keep up with the ever changing ways in which large companies and organizations are using video communication tools and software solutions to improve engagement and efficiencies.

What is the Future of Video Communication?

| | AV Magazine - Clive Couldwell
facebook
twitter
linkedin

Serial entrepreneur and Chief Technology Officer of video communications firm Lifesize Craig Malloy spoke with AV Magazine about the future of video communications and technology. He's been in the video communications business for years now and is in a prime spot to see what the future holds. Primarily, video communication is now moving towards cloud server technology that delivers affordable, scalable and secure solutions for any size company. Video communication is now more about business outcomes and employee engagement, giving people the opportunity to work from home or travel frequently and work in remote places, all the while increasing productivity. Read the full article »

Employees Benefit from Better Video Communication

| | Flimp Media - Wayne Wall
facebook
twitter
linkedin

The traditional model of employee communication, through paper, text and seminars, is starting to make way for a new mode of communication using video. This is especially evident in the area of wellness and employee benefit communication. The field is growing rapidly and Flimp Media's Episend communication solution is a great solution. Find out more about the growing trend and how you can incorporate it into your business. Read the full article »

Will the Internet of Things Change Video Communications?

| | Information Age - Chloe Green
facebook
twitter
linkedin

There is much talk about the Internet of Things (IOT) and the changing landscape of Web-RTC communication. Both fields are moving at a rapid rate and there are opportunities for both sectors to work together to create a whole new way of presenting video communication. This brief article goes into some of those details. Read the full article »

Extend Your Event's Reach Through Interactive Video

| | The Huffington Post - Jonha Revesencio
facebook
twitter
linkedin

Interactive video is a relatively new format of video marketing, but its use is already proving to be valuable to event and conference planning. If you're considering putting together an event and you want to extend the reach of it outside the walls of the center or hotel you're booked at, consider these four ways interactive video can help you achieve that. After all, you're planning a big event and you want to make it to make the best possible impression, right? Read the full article »

Employees Respond Well to Video Communication

| | PRWeb
facebook
twitter
linkedin

A recent report released by Flimp Media highlights 94% postive response results for employee benefit email campaigns. According to one employer, "Thanks to Flimp, communicating with our employees is a seamless process. It is an engaging alternative to traditional media. We look forward to continuing to work with them for our communication needs." Find out more about employee email postcards and how they can benefit your company's communication practices. Read the full article »

Create Virtual Offices with Perch Video Communications

| | Vancouver Sun - Gillian Shaw
facebook
twitter
linkedin

From a video messaging service to an always-on video portal that allows users to reach other offices across the globe in real-time, Perch is redefining the video communications industry with its unique app. It sets itself apart from other video communication tools like Skype and Google Hangouts by removing the "call" function. Users can walk up to the dedicated iPad screen and begin directly communicating with the other office or user. Is this the next generation of video communication? Read the full article »

Communication Is Changing Thanks to Video Live Streaming

| | IT World Canada - Don Sheppard
facebook
twitter
linkedin

Once upon a time you would look twice at someone talking into their phone while staring at it. Now, thanks to video communication software, it's becoming more and more standard. But how can that translate to the business sphere? This real-time Google streetview could be beneficial to B2B brands, but, as with everything, it needs to be used carefully. IT World Canada suggests a few ways you can use it for your business to communicate in a brand new way. Read the full article »

Video Communication Key to Work Collaboration

| | Workforce - Lauren Owen
facebook
twitter
linkedin

More businesses are turning towards collaboration that extends past the walls of their offices. This is why video communication software is becoming a necessary part of any business. "Work is no longer a place you go but a thing you do." Read on about the ways you can utilize video communication software in your company to transcend those borders and work more efficiently with your global network. Read the full article »

Twilio Makes Video Communication a Web-RTC Standard

| | Tech Crunch - Frederic Lardinois
facebook
twitter
linkedin

Twilia, a cloud-based communications company, is for the first time making video available for developers to use in their applications using web-RTC standards. Developers will only need to add a couple of lines of API to their applications to integrate video. This is a major step towards making video more easy to integrate into any type of application. Read the full article »

TV Production Quality for Corporate Videos? Yes.

| | Content Marketing Institute - Erin Rodat-Salva
facebook
twitter
linkedin

EMCTV's mandate is to inform, inspire and engage. They produce videos for their corporate clients in a way that would rival any braodcast starring Diane Sawyer. Maggie Burke, Senior Director of Corporate Marketing, explains how the company went from a two-man team to the full agency it is today. Burke is a former CBS network news correspondent and producer. She believes the key to a successful corporate communication video is to think like a producer. For more insight into the production of TV-quality video, visit the Content Marketing Institute at the link below. Read the full article »

LifeSize Partners with Microsoft Lync Communications and Increases Video Conferencing Support

| | eWeek - Jeffrey Burt
facebook
twitter
linkedin

LifeSize Communications is partnering with Microsoft's Lync Communications for better scheduling through Outlook and Google Calendar. Barely a year old, the cloud-based video conferencing business solution is also increasing its support for a number of different devices and introducing the capability of forty-way group sessions. These improvements will address the growing need for a mobile video solution for businesses that exist beyond a traditional bricks-and-mortar organization. Read the full article »

Three Reasons to Use Video for Effective Customer Engagement

| | Mobile Magazine
facebook
twitter
linkedin

One important thing that businesses need to know is what sort of engagement they want to make with their customers in every step of the cycle. As the years have progressed, video has become more and more important in the way a business creates a type of engagement. There are three compelling reasons why video should be used to grow and expand your business. Read the full article »

A Fresh Approach to Business Communication Videos

| | Sys-Con Media
facebook
twitter
linkedin

Short attention spans demand short videos. UK-based company Switch Video is offering a fresh approach to business communications via video. Switch Video specializes in creating videos that explain products, services, business and idea propositions in short, animated videos often less than a minute in length. While they may be short, they can be used for many types of communication. Switch Video creates a compelling storyline, visual metaphors and audio that can break down complex messages into easily digestible bursts of information. Read the full article »

Singapore Startup Temasys Builds Next Generation Web Video Communications

| | Forbes - Susan Cunningham
facebook
twitter
linkedin

Singapore startup Temasys last month unveiled its Skyway video communications platform—a combination of tools and infrastructure that will enable developers to swiftly embed Web Real Time Communication (WebRTC) in browsers, applications, websites, and internet-connected devices. This month, Temasys will release a plug-in for WordPress, Joomla and Drupal. In other words, if you have a site that is hosted by one of those content management systems–as Forbes.com does–you might soon be able to conduct a high-quality audio or video chat with a reader or hold an interactive seminar right from you home site or blog.

Skyway isn’t a consumer product, although within a few years we all should be benefiting. Customers are developers and enterprises that want to create better, cheaper, more reliable video communications services. For example, messaging applications like Viber, WhatsApp and Wechat could build on Skyway to add HD video conferencing. Snapchat could add audio and video functions. So could Facebook. Smartphones could soon be able to support up to four persons on a single call. Read the full article »

New Study Shows Video Communications Highly Effective for Employee Benefits Enrollment

| | Insurance News Net
facebook
twitter
linkedin

BOSTON, July 10, 2014 /PRNewswire/ -- A new employee benefits communications case study report has been released by Flimp Media, a leading provider of video production and video communications services for the insurance and employee benefits industries. The report features detailed case study results from employee communications campaigns conducted with eighteen employers that utilized video email postcards sent to 126,390 employees announcing 2013 and 2014 annual benefits open enrollment. To download the 2014 Video Communications Report, readers can go to www.flimpcommunications.net or click the hyperlink below; Read the full article »

Enterprise Video Conferencing Market Shows Mixed Growth

| | Enterprise Networking Planet - Sean Michael Kerner
facebook
twitter
linkedin

The telepresence segment of the enterprise video conferencing market is in decline as video communications software rises. Infonetics Research's first quarter 2014 Enterprise Telepresence and Video Conferencing Equipment report reveals that buyers are increasingly choosing personal systems rather than more expensive enterprise video systems.

Overall, Infonetics is predicting only single-digit revenue growth through 2017 for enterprise telepresence and video communications and conferencing revenue. Read the full article »

Microsoft Unveils Real-Time Skype Universal Translator

| | Top Tech News - Barry Levine
facebook
twitter
linkedin

Microsoft has demonstrated a real-time translator that seems close to Star Trek's vision of a universal translator. On Tuesday evening, CEO Satya Nadella joined other Microsoft employees in demonstrating such a system, which will first be rolled out through the company's Skype video communications tool.

The real-time translator, if successful in its beta stage on Skype, will likely become available across all of Microsoft's video communications platforms, including its Windows Phone devices, Windows OS computers and tablets, and Xbox consoles. Read the full article »

10 Key Success Factors for Enterprise Video

| | Tech Republic - Greg Pulier
facebook
twitter
linkedin

Use of enterprise video is escalating, and organizations need to be ready to meet challenges such as video platform selection, video file storage, and device compatibility. In contrast to even a few years ago, the typical information workplace is now filled with live and on-demand video streaming as part of training, HR, marketing, and executive communication. The rise of unified communication solutions that feature video promises to spur that growth even further.

What can you do to ensure a successful experience with online video in your enterprise? Here are 10 success factors you can consider as you look into the role of video communications in your organization. What you may find surprising is that many of them are not directly related to technology. Read the full article »

Cisco Puts Video Conferencing Spotlight on Individuals with New Desktop, Cloud Products

| | GoodGearGuide - Jaun Carlos Perez
facebook
twitter
linkedin

New video conferencing wares include touch-screen desktop devices, as well as a "virtual meeting room" SaaS service

Cisco will target individual video conferencing users with new desktop devices and a cloud-based service, a move that complements a recent announcement focused on outfitting small and mid-size office meeting rooms.

"We want to bring a great video conferencing experience to every room, every office, every pocket," said Peder Ulander, vice president of Cisco's collaboration solutions marketing.

The new video communications products, which will be announced at the Cisco Live 2014 conference on Monday, include the new DX line of video conferencing devices, which resemble all-in-one computers. They run the Android OS and have a large touch-screen display, integrated camera, microphone and soft phone. Read the full article »

Video Conferencing in the Cloud Takes Business Collaboration to New Heights

| | TechieNews - Wayne Mason
facebook
twitter
linkedin

As confidence to deliver services and applications in the cloud gathers pace, Video Conferencing as a Service (VCaaS) is starting to evolve into one of the most popular forms of video communication. According to recent research from Wainhouse Research, the number of solutions available in this space has grown drastically, with many based on technology platforms that were not available until 2013.

With the benefits of video conferencing clear to businesses – including a reduction in travel time, improved workforce productivity, better global links and accessibility – the infrastructure cost and maintenance aspect is still a sticking point for many, making it an unviable option.

But with the rise of VCaaS and video delivered via the cloud, businesses can now take better advantage of video communications tools to transform their business without the high price tag. Read the full article »