If you're curious to learn how to make your video content go viral you would take a step in the right direction by looking at UK-based agency Unruly or, better yet, just hire them to do the job for you.
Unruly has been at the forefront of digital video campaigns since before YouTube existed. One of their most recent successful campaigns was Dove Beauty Bar's sketches campaign, wherein women are given an opportunity to describe how they think they look to a police portrait artist, only to learn just how skewed their self-perception can be.
The co-founders believe that the era of digital video marketing campaigns is only just beginning. "It's analogous to the Big Bang," co-founder Scott Button says.