When most people think of content marketing, they think of news articles or blogs, but in today’s quickly-changing digital atmosphere, it is now necessary to invest in multiple forms of online marketing.
One medium that is becoming increasingly important is online video. It's important to have a comprehensive video content marketing strategy. Nowadays, brands from all different industries are creating engaging or informative videos to put on their website, or post on video-streaming sites such as YouTube. Read the full article »