Are You Flipped Out About the Flip?

Gauging what web video marketers think about the demise of the Flip video camera. Read the full article »

Google to Shut Down Google Video

Google will officially shut down the Google Video site on April 29, 2011, making YouTube the company's only video offering. Read the full article »

YouTube Statistics: 25 Jawdropping YouTube Facts, Figures & Statistics

Google's YouTube video sharing site has published a page dedicated to its most impressive facts and statistics. Read the full article »

Musician Channels Dominate YouTube

Data from Famecount found that seven of the top ten most viewed YouTube channels are dedicated to individual musical performers. Read the full article »

Mixing Topical & Talent-Driven Content To Build Distribution For Content Owners and Marketers

Online video programming consists of either talent-driven programming or topical content. Read the full article »

ComScore Unveils New 'Total Universe' Report

ComScore announced plans to introduce a "total universe report" that will track viewer audience metrics across all digital platforms and devices. Read the full article »

Custom Content Gets Digital Platforms

Branded video is considered to be among the most important digital content formats to reach target audiences according to 44 percent of respondents to the Custom Content Council and ContentWise's Characteristics Study: Content Marketing in America for 2011. Read the full article »

8 in 10 Online Video Viewers White

Demographic data from The Nielsen Company found that 77.9 percent of American video viewers are Caucasian, with Hispanics representing the second-largest viewing audience and Asians the smallest. Read the full article »

Royal wedding breaks Internet records

The British Royal wedding generated 1.6 million concurrent video views, making it the largest even watched on the Web. Read the full article »

ONE CORD CUTTER EFFECT: A LEVEL PLAYING FIELD

While the number of viewers who streamed the Royal Wedding ceremony was miniscule compared to the 2 billion who viewed on television, the audience for viewing post-ceremony content online provide an opportunity for web video marketers to target content. Read the full article »

Video News is Good News: 85% of Media Sites Now Use Video

Online video content is becoming increasingly important on news websites. Read the full article »

How Do You Define Web Series Success?

Gaging what defines if a web video series is successful. Read the full article »

Funny or Die on a mission to live large

The digital entertainment studio Funny or Die has become a status symbol that celebrities aspire to attain. Read the full article »

Microsoft says Skype 'will have more adverts'

Microsoft intends to incorporate more video advertisements into the free Skype service. Read the full article »

The Value Of Reruns: When Will It Shift From Syndication To Digital Video Platforms?

Determining when the value of syndication will shift from broadcast television to online video. Read the full article »

Internet Usage, Video Streams Soar

Americans streamed 14.7 billion videos in April 2011, the most streams in a one-month period according to Nielsen. Read the full article »

YouTube Sees 3 Billion Views per Day

Celebrating its sixth birthday, the YouTube video sharing site announced that viewers upload 48 hours worth of video every minute and the website generates 3 billion views per day. Read the full article »

YouTube Has Been a Home Run for Google and the Online Video Industry

The success of the YouTube video sharing site has directly benefited the online video industry by introducing tens of millions of people the benefits of online video content. Read the full article »

Conservative Attack Group to Spend More Online in 2012

American political groups are expected to spend more on digital marketing in support of the 2012 presidential candidates. Read the full article »

TV Networks See Key Audience Erode

For the second year in a row, there was a decline in the number of viewers who watched television shows via broadcast TV. Read the full article »