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Video SEO and Video Marketing SEO Articles, Tips and Best Practices

The latest news, articles, tips and trends for Video SEO and Video SEO Marketing, including video search optimization best practices, tips for optimizing your videos for SEO and YouTube, trends in Video SEO, optimization of video landing pages, and articles on improving your Video SEO results.

YouTube Optimizes Search Results By Factoring In Time Watched

| | Tubefilter - Sam Gutelle
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The YouTube video sharing site is focused on viewer engagement, analyzing the content that makes viewers return. In the past, YouTube focused on the number of hits or viewes a video generated. Now engagement plays a more important role and it has become a focus of new updates made to YouTube's search and analtyics features. Read the full article »

Various techniques are used for SEO: white hat SEO, black hat SEO, and gray hat SEO.

| | Flimp Video Solutions Blog - Melissa Tiburzio
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Ethical search engine optimization tactics are often referred to as "White Hat SEO." White Hat SEO focuses on creating content to help improve both the short tail and long tail search results. Search engines often identify "Black Hat" SEO, which may include keyword stuffing, deceptive content and linking to pages with unrelated content just to increase links, as spam. Read the full article »

Nine Tips for Writing Effective SEO Content

| | MarketingProfs - Shelly Kramer
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Website content needs to be search engine optimized in order for search engines to rank the content higher on search results pages. Unoptimized web content can deter digital marketing efforts. The best way to improve SEO is to develop content that delivers a balance between quality search results and providing information to key audiences. Read the full article »

Tips for Writing a SEO-Friendly Blog Post

| | Flimp Video Solutions Blog - Melissa Tiburzio
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To enhance the SEO power of blog content, bloggers should consider developing content that is focused on relevant keywords. Additionally, it is critical to link important words to previous blog posts. Blog posts that generate the most SEO value tend to be linked to other articles. Finally, remember to tag blog content. Read the full article »

10 stats that prove the value of SEO

| | Ragan.com - Jackie Roy
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Proper search optimization tactics help organizations gain a greater prominence in search results. SEO helps to ensure that an organization does not get lost in search results. According to Search Engine Journal, organic links comprise 70 percent of links that users click when conducting a web search. Read the full article »

Infographic: SEO top priority for B2B and B2C marketers

| | Direct Marketing News - Alex Palmer
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The "State of Digital Marketing 2012 Report" published by Webmarketing123 found that search engine optimization is a top priority for both B2B and B2C marketers, due in part to the ability to measure the effectiveness of SEO efforts. Marketers who use an agency to manage their SEO campaign are more satisfied with the results than organizations who are handling SEO on a do-it-yourself approach. Read the full article »

SEO: Forget About Technology and Start Focusing on People

| | Flimp Video Solutions Blog - Melissa Tiburzio
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One of the best search engine optimization strategies is to create content that allows people to interact with an organization or brand. By creating and distributing relevant content, web visitors will help appeal to the algorithms that search engines are using. Read the full article »

SEO for Bing and Yahoo: Is It Really Worth the Effort?

| | MarketingProfs - Amanda DiSilvestro
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While 66 percent of all search inquiries are made on the Google search engine, organizations need to still optimize their websites for other search engines. Both Bing and Yahoo have different algorithms for their search engines. Slight changes can help improve organic search results. Read the full article »

Why Video Is Online Marketing’s Best Kept Secret

| | The Agency Post - Andrew Angus
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Web video content can help boost organic search results. Search engines tend to favor audiovisual content over static content. Websites that contain video content are fifty times more likely to be ranked on the first page of Google's search results. Additionally, video content increases the amount of time a visitor will spend on a website. Visitors are six times more likely to convert when there is video content. Read the full article »

How to Gain Higher Search Rankings Using Google+

| | Flimp Video Solutions Blog - Melissa Tiburzio
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Sharing content on social media sites is one way to help improve organic search engine rankings. The Google+ social media network should be used to engage with followers. Content posted to Google+ can help improve search engine results. Read the full article »

Tips for OPTIMIZING Your Video TITLES

| | Flimp Video Solutions Blog - Melissa Tiburzio
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The way a video is titled can help improve video SEO and search. The video's title is the first thing a viewer sees and it may be what ultimately causes someone to view a video. While the YouTube video sharing site will allow for video titles containing up to 120 characters, YouTube and Google search results will only show the first fifty characters of a video's title. So shorter titles may be more effective from a search results standpoint. Read the full article »

Is Search the Future of Display?

| | eMarketer
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Integration with search is one of the top four digital trends deemed important by advertisers according to a Spring 2012 survey conducted by Econsultancy and Responsys. Fifty-six percent of respondents identified search integration as an important display ad trend. Search was also the second most important integration activity after display advertising. Read the full article »

Optimizing YouTube Videos for Search Engines

| | Web Marketing Today - Lorrie Thomas Ross
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There are a number of steps that can be taken to optimize YouTube hosted videos to help with video SEO and search. First and foremost, video titles should have descriptions of key phrases. Second, be sure to include a description in the descriptive text area. Third, incorporate key phrases into video tags. Read the full article »

5 ways to optimize video for search

| | iMedia Connection - Diane Buzzeo
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It is estimated that video content will comprise 90 percent of total web traffic by 2013, making video SEO and search a critical component to marketing campaigns. Video can be used by organizations as a way to generate first-page rankings on Google and other search engines. Compared to static text, video content achieves a 41 percent higher click-through rate. Read the full article »