87% of online marketers are using video content. Are you?
There are a ton of benefits to having videos on your landing pages.
For starters, videos are an easy type of content for your potential leads to consume (and retain), plus most people actually want a video to explain the product or service to them. According to insivia, 90% of users say that seeing a video about a product is helpful in the decision process.
In this article I’ll give you an in depth critique of three landing pages that feature videos, giving you the things I like, and the things that could be done better. Read the full article »