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Articles about YouTube Video Marketing and Viral Video Promotion

Helpful articles about YouTube marketing and how businesses are promoting their videos on YouTube to achieve viral video marketing success. Learn about YouTube video analytics, marketing strategies and advertising campaigns.

Shorter is better for video marketing

| | BizReport - Kristina Knight
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Successful viral video marketing campaigns utilize short-form content that is between :15 to :30 seconds in length, with Consumer Packaged Goods (CPGs) driving nearly 20 percent of social video views. Read the full article »

Social Video And Sharing: What To Expect

| | MediaPost's Online Video Insider - Mitchell Reichgut
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A study conducted by the Jun Group found that 90 percent of viewers who selected a social video watched it to completion with 3 to 5 percent of the viewers sharing virally with other people. Read the full article »

Why viral video is a waste of money

| | iMedia Connection - Michael Estrin
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While just about every brand and agency wants their online video to go viral, many believe that video content can become part of a viral video marketing campaign without allocating budget towards creating memorable content and effectively distributing the video. Read the full article »